Use keywords in your category names if possible. Make sure the content of your post also has the category keywords in it.
I like to use keywords in the Title of my post. I make sure that the same keywords are in the body of my post. This along with the tags for my post being [...]
A static page is a page with fixed content that changes only when you change it. It normally does not have a blog or posts, just content. This is sometimes called a landing page.
Creating a Static Page is a simple process in WordPress. Go to “Appearance” and select “Reading”, on the Reading page select the [...]
You can freely create or modify the content you want to have changed leaving the basic code intact. Their is no need to learn HTML or XML or PHP to maintain the basic information you want displayed on our Content Management System. For those that have the time, this can be a huge savings.
Using a site map can help spider algorithms to crawl your web pages and distribute the all converted Page Rank. A well balanced web site structure along with a site map will aid spider algorithms who visit your web pages. Their is a free website that will create a site map for you. The address [...]
Most low cost hosting sites keep their costs low by re-selling your site and sometimes the re-seller will re-sell your site. Who do you call if you have a problem with your host provider? Not the hosting site you bought your bandwidth from. Service is usually minimal at best and minimal amenities are included in [...]
Identifying your customers is a key part to your campaign. You need to decide if they are international, national, or local. Are you aiming your efforts to B2B or B2C clientele or both. Is their a reasonable expectation for up-selling? What is the prospect for repeat business? is time a factor to your customers? Obviously [...]
The very first step in creating a successful website is to have a clear Goal Definition. Finding your goals for your website early in your campaign is important. Possible goals could be, but not limited to downloading a brochure, signing up for a newsletter, offer product samples, purchase a product, or book a service.
Sometimes a business will set-up a keyword campaign using keywords relating to what they are used to calling their products. Although this is not necessarily wrong, it can make your search engine results return less then expected from potential users.
An example would be a wholesaler of “trees and shrubs”. His primary search term would be [...]
Some “rogue” SEO firms will offer you a guaranteed higher page rank then what you have now. Some ways they can do this is by having “Shadow Domains” that are used for illegal page ranking schemes. Some of these so called SEO experts offer to sell keywords in the address bar, Others try and guarantee [...]
Search engines allow only certain types of videos to be used. The types allowed are .avi, .mpg, quicktime, and windows media files. The best aspect to use is 4:3 for ease in meeting search engines’ requirements. Make sure the bit rate is above 260kps so the user can view your video. The length of a [...]
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